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Alexandar Vassilev

Photograph of Alexander Vassilev, CEO of WeTransfer, Senior Leadership team

Chief Executive Officer

Alexandar is the Chief Executive Officer of WeTransfer. His focus is on scaling the company through a global growth strategy rooted in product innovation and ensuring WeTransfer remains a true partner to creatives and creators in their ambition to build lasting, sustainable businesses.

A product leader by background, he joined as the Chief Product and Technology Officer, bringing together product and engineering across the company and expanding the brand’s footprint across the creative workflow.

Having spent nearly a decade of his career at Google working on key monetisation products (including YouTube), Alexandar witnessed first-hand the first wave of creators turning to digital platforms to build their careers. Prior to WeTransfer, he led Joyn, a German entertainment streaming platform, serving as a CEO and Managing Director.

He holds a Master of Business Administration from Harvard Business School, alongside a CIS degree from Missouri Southern State University.

View Senior Leadership Team