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See who's opened your retail presentations

Sending a pitch deck, product lookbook, or seasonal range presentation to buyers and retail partners is only useful if you know it landed. WeTransfer shows you which recipients have previewed your presentation in the browser and which have downloaded it, giving you a clear signal before your next follow-up.

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Retail teams share presentations constantly, from new product launches and planogram guides to wholesale proposals and trade show decks, and following up without any visibility into who has engaged is guesswork. WeTransfer separates preview activity from download events in your Transfers panel, so you can tell the difference between a buyer who opened your deck in the browser and one who saved it to their device. Enabling download tracking ties each access event to a verified email address and a precise timestamp, giving your sales or merchandising team a named record before they pick up the phone. For commercially sensitive materials like margin breakdowns or exclusive supplier agreements, you can restrict a transfer to a specific list of email addresses so the presentation stays within the intended audience. Presentations arrive exactly as you built them, with no changes to layouts, fonts, embedded imagery, or slide formatting.

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FAQs

All your questions answered.


Yes, and WeTransfer distinguishes between the two. Your Transfers panel shows preview activity and download events separately, so you can see whether a buyer at a retail chain or department store opened your presentation in the browser without saving it, or downloaded the full file to their device. Enabling download tracking adds a verified email address and timestamp to each event, giving you a concrete record to act on.


Before you click Transfer, open the transfer settings panel and enable download tracking. From that point, every time a recipient accesses your presentation, WeTransfer logs the event against their verified email address and records the exact time. You can review all of this from the transfer's detail page in your Transfers panel whenever you need it.


You can. The restricted access option lets you specify a list of email addresses before sending, and only recipients on that list can open the transfer after verifying their email. This is useful for commercially sensitive presentations like exclusive trade terms, supplier pricing, or private range previews that should not circulate beyond a named group of contacts.


Yes. When download tracking is enabled, WeTransfer records a separate entry for each recipient who accesses the presentation, tied to their individual email address and the time of access. So if you send a lookbook to a merchandising team across three retail accounts, you can see precisely who engaged and when, rather than getting a single combined count.


Yes. Recipients can open presentations directly in the browser, without downloading anything, which is helpful for buyers reviewing multiple supplier decks on the go. WeTransfer supports in-browser preview for common presentation formats and office documents, so a contact can scroll through your slides and decide whether to download the full file, saving them time and giving you a meaningful engagement signal before you follow up.


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