WeTransfer celebrates creativity by releasing limited edition artwork with French illustrator Malika Favre
- Available for 7 days for free, the exclusive mobile and desktop wallpapers will be available to download on nuorama.wetransfer.com
- The original artwork is a first peek at a capsule collection developed with furniture designer Alice Roux, featuring drawings of geometric birds;
PARIS — 7 September, 2023 — WeTransfer, a leading provider of creative productivity tools, and renowned French illustrator Malika Favre are partnering to unveil exclusive digital artwork in the form of mobile and desktop wallpapers. Created in Favre’s signature style of bright colours and bold geometric shapes that have previously graced the covers of The New Yorker and Vogue, the new designs mark the pre-launch of an upcoming collection ‘Nested Lines’.
This exclusive release with WeTransfer is a first look at some of the designs developed by Favre as part of a new collection with furniture designer Alice Roux. The three drawings play with the idea of “nesting” geometric birds into the canvas and were drawn using a tight grid that echoes Roux’s furniture. What started as a one-off collaborative table quickly turned into a capsule collection, which is launching in the middle of September.
Malika Favre added: “I have had a long standing relationship with WeTransfer and WePresent over the course of my career and always admired their genuine support for artists internationally. I was thrilled when they enthusiastically agreed to partner with Nuorama, a new format of creative conferences that I am involved in. It felt like the perfect opportunity to experiment with their new “Drop” platform by sharing some exclusive artworks with the wider creative community.”
The digital wallpapers are available for download HERE for limited time until Thursday 14th September #WeTransferDrops
The digital artwork is the latest in a series ‘Drops’ where WeTransfer celebrates its long standing relationship with the creators who fuel the platform’s ecosystem. It involves partnerships with artists to develop bespoke experiences and exclusive content to be shared with their fans. Recent collaborators include British producer duo Jungle who chose WeTransfer to distribute exclusive artwork, video content and music stems as part of its global album launch.
WeTransfer streamlines the workflow process for millions of creative professionals. Its ecosystem of creative productivity tools makes it easy to collaborate, share and deliver work. WeTransfer has more than 80 million monthly active users in 190 countries. As a certified B Corporation™, WeTransfer has long been a champion of using business as a force for good. Since its founding in 2009, WeTransfer has donated up to 30% of its advertising space to support artists and social causes. Last year, WeTransfer also launched its Supporting Act Foundation to support emerging creative talent through arts education, grants, and an annual prize.
Malika Favre is an artist based in Barcelona. Her bold and minimal style is often described as the meeting of Pop Art and OpArt. Playing with shadows, negative spaces and optical illusions, she creates impactful visuals and multiple levels of reading - with a touch of humor, sensuality and reimagining the ordinary. Over the past ten years, her art work graced the covers of renowned magazines such as The New Yorker, Vogue and The Guardian. Her use of bright colors, geometric shapes and ingenious compositions quickly made Malika Favre a key figure in the world of contemporary illustration.
Alice Roux is a French decorator and designer based in Brussels who has always been fascinated with decorative arts, unusual architecture, imaginary spaces, patterns and colors. She is especially drawn to the power of the “superfluous” and the beauty of craftsmanship. In 2018, Alice created her first collection of furniture in which every piece is unique. Today, her projects, whether interior decoration, patterning, object design or furniture are inseparable from an artistic practice around colour she has developed over the years, and through which she explores, in particular, painted furniture.